What's wrong with Teaser Trailer?

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  • Updated 1 month ago
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  • (Edited)
I've been cleaning up some "External Sites - Trailers" sections lately. And I have to ask why, when submitting a YouTube teaser trailer link, is the word "Teaser" omitted from the accepted submission?

For example, I just submitted a description "YouTube - Teaser Trailer" for a corresponding link for the film "The Curse of La Llorona (2019)". After acceptance the link description now reads "YouTube - Trailer", leaving out the word "Teaser": https://www.imdb.com/title/tt4913966/externalsites?ref_=tt_ql_rel_2

This seems to happen only when using the description "Teaser Trailer", and not when using, for example, description "Official Teaser Trailer". (At least with the site classification "YouTube". I haven't tested any other site classifications.)

The term "Teaser Trailer" is a current industry marketing standard. Why is it omitted in this specific instance in the IMDb submission process?

Thank you.
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Sasu Törmälä

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Posted 1 month ago

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Michelle, Official Rep

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Hi Sasu -

I'm not certain why "teaser" is being removed as this seems to be an acceptable video description.  I have reached out to our editorial team to confirm our policy on the formatting of Video descriptions, as soon as I have an update I will relay the information to you here.
(Edited)