Advertising

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  • Updated 1 month ago
Is there any chance I can change the content of the adverts on the IMDB app, as there are adverts for alcohol, and I have been sober for nearly 3yrs, and I really don't want to see them. Please
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Sue Lish

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Posted 1 month ago

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cinephile

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Can you get rid of the ads on your site?
https://help.imdb.com/article/imdb/general-information/can-you-get-rid-of-the-ads-on-your-site/GDXHL8VFYB3VQ4HJ?ref_=helpsrall#
 In addition, cookie and ad blocking plug-ins on your browser can interfere with the frequency capping for ads, so we recommend disable ad blockers when on IMDb
Also,  most sites aren't advertising alcohol if you are under 21 or haven't specified your age when signing in.

Most alcohol advertisers have pledged to comply with one of three voluntary self-regulatory codes designed to limit targeting of teens. Among other provisions, these codes direct that no more than 28.4% of the audience for an ad may consist of people under 21, based on reliable audience data; and that ad content should not appeal primarily to people under 21. For more information about the codes visit the websites for the Distilled Advertising Council of the United States, the Beer Institute, and the Wine Institute.
https://www.consumer.ftc.gov/articles/0391-alcohol-advertising